So, you’re thinking about entering the Brazilian market with your business. But you’re not sure about the potential challenges. Just like any other business venture, there are definitely challenges when it comes to e-commerce business in Brazil. Keep reading to find out about the potential e-commerce challenges in Brazil! High Read more…
Every e-commerce business asks the same questions: how do I convert leads into customers, and how do I get my customer to commit to buy my product? Commitment of customers is crucial strategy for any e-commerce business that wants to succeed. However, research shows most businesses spend little to none Read more…
Email marketing can be hard! You need a catchy subject line and personalization. You’ve got tons of competitors who are offering your target audience something similar to your product or service. But email marketing is one of the most effective and time-tested methods to find new leads and engage with Read more…
Oi! (Hello!). Did you know that Brazil is the largest economy and country in South America? The sheer size of Brazil and its economy has created an interesting and diverse e-commerce market. Interested in learning about the top e-commerce sites in Brazil that your business should use? Keep reading to find Read more…
When COVID-19 started spreading rapidly back in march, most businesses in Latin America had to shut their doors to the public indefinitely. However, with this shutdown came the rapid shift towards one sector: E-Commerce! Use of e-commerce in Latin America has been increasing for years. However, the current pandemic and Read more…
You may have heard all the buzz on WhatsApp offering users a mobile payment option for the first time ever within WhatsApp in Brazil. Users would’ve been able to use the payment service for free. Nonetheless, mobile payments through WhatsApp have been suspended by the Central Bank. So why has Read more…
The legal landscape continues to change because of the economic, legal, and privacy impacts of COVID-19. With a population of over 200 million, Brazil has received some of the harshest impact of this epidemic. This means that the Brazilian government has had to adapt like never before. Although COVID has Read more…
Bienvenido a Colombia!, or welcome to Colombia! A country that is home to passionate soccer fans, coffee, and an explosion of fintech in recent years. Colombia has the third most fintech activity in Latin America after Mexico and Brazil. In the last year alone fintech in Colombia grew 26%, seeing Read more…
The Latin American banking system is amongst the most bureaucratic sectors in the world today. Simple tasks such as opening a bank account or getting a loan have an incredibly long and complicated process. In addition, when a customer enters a bank in Brazil, they are subject to airport-level security. For Read more…
Brazil is currently at a major crossroads in the push towards greater connectivity and communication. A major deal with Chinese tech giant Huawei to introduce 5G network power into Brazil has stalled for several weeks. This has increased the chances of Brazil losing some economic competitiveness in the global economy. Read more…