Colombia is on the brink of becoming the global hub for tech and innovation. But what started this move? It started with a surge in Colombia venture capital and support from the Colombian government. Keep reading to get all the details about Colombia’s venture! Colombia Encouraging Innovation Colombia has become Read more…
Scaling your business online? With so many options to build your online growth, it is important to ensure e-commerce customer service is at the top of your list. A great way to manage customers online is to have a chat box or a live chat on your website. Why? Customers Read more…
The Brazil fintech industry is swiftly expanding, making the Latin American giant a new hub for fintech growth. First things first, let’s clarify what fintech actually is. Fintech is short for financial technology and it is commonly used to conduct financial transactions. The industry rapidly incorporates new technology which has Read more…
Do you want to become an expert in Multiregional SEO? As an SEO writer, it is important to know your target audience and the search terms they are using. This is already a challenging task in your native language. Additionally, SEO techniques are even more difficult to implement when targeting Read more…
The Latino community is considered to be a notable audience in the consumer market. Which is why it is crucial for businesses to shift their digital strategy to incorporate Latino marketing. Want to see how and why? Keep reading for our 4 tips to optimize your Latino marketing strategy and Read more…
Surprisingly enough, Amazon is not the biggest online retailer in Latin America – it’s actually a company called MercadoLibre. Ok, we know what you’re thinking, who and what is MercadoLibre? In this article we will get into who MercadoLibre is and why they are so important in LATAM’s e-commerce. Understanding Read more…
Thinking about doing business in Brazil? Well you’re in luck because we have highlighted interesting bits of data from our Brazil Business Report. In the full report, there’s more in depth information about the current state of Brazil, as well as insight into where opportunities may lie. If you want Read more…
With the holidays just around the corner, everyone is looking for the perfect gift for this eventful year either in-store or on holiday e-commerce sites. There are some people who start deal hunting before the holiday season starts and there are those who wait until the very last minute. If Read more…
The holiday season can only mean one thing: shopping holidays! Every year, businesses tend to participate in these events to boost sales and online traffic. These are celebrated differently throughout the whole world. Some countries have really benefited from the profits that come in on these special days! e-Commerce Growth Read more…
In the midst of the COVID-19 pandemic LATAM airlines put a halt on air transportations to most of their countries, causing the region to now struggle to recover. Here’s the interesting part: Mexico airlines is the leading country in terms of economic recovery. Keep reading to figure out some of Read more…