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Melissa Rodriguez

Online Presence Growth

How Video Marketing Can Take Your Online Business to The Next Level

It’s time to put video marketing at the center of your digital strategy!  Video marketing is an opportunity for your business to shine in a new way. And if you do already use video in your marketing mix, your approach needs to match with the current trends. Not all videos Read more…

By Melissa Rodriguez, 4 yearsSeptember 14, 2021 ago
Brazil Market

The Power Potential of a 3PL for Logistics in Brazil

Business in Brazil is trending in 2022!  E-commerce in Brazil is growing at a rapid rate, but logistics in Brazil traditionally have been a bit complicated.  Brazil is ripe with opportunity. A 3PL is a progressive tool to combat the logistics challenges that are present without it.  If 3PLs in Read more…

By Melissa Rodriguez, 4 yearsAugust 17, 2021 ago
Global E-Commerce

Grow Your Business and Improve Your SEO with These Link Building Strategies

The past few decades have seen exponential growth in the digital world. Nowadays, business owners have to adapt their business practices to fit the digital world to be able to reach more consumers. When learning about digital marketing, the terms SEO and link building are thrown around a lot. But Read more…

By Melissa Rodriguez, 4 yearsJuly 27, 2021 ago
Online Presence Growth

5 WordPress Tips to Use for Your Online Business Blog

WordPress is considered a top notch website builder, which is why we have some all-time WordPress tips you don’t want to miss.  Fun fact: WordPress powers more than a third of all websites!  Not only is the platform easy to use, but also known as the best content management system Read more…

By Melissa Rodriguez, 4 yearsJune 22, 2021 ago
Colombia Market

Colombia Venture Capital and its Major Surge in LATAM

Colombia is on the brink of becoming the global hub for tech and innovation. But what started this move? It started with a surge in Colombia venture capital and support from the Colombian government. Keep reading to get all the details about Colombia’s venture! Colombia Encouraging Innovation Colombia has become Read more…

By Melissa Rodriguez, 4 yearsJune 8, 2021 ago
Online Presence Growth

Chatbots vs. Live Chat in Online Presence Growth

Scaling your business online? With so many options to build your online growth, it is important to ensure e-commerce customer service is at the top of your list.  A great way to manage customers online is to have a chat box or a live chat on your website. Why? Customers Read more…

By Melissa Rodriguez, 4 yearsApril 9, 2021 ago
Brazil Market

Fintech in Brazil: 4 Trends You Need to Know

The Brazil fintech industry is swiftly expanding, making the Latin American giant a new hub for fintech growth.  First things first, let’s clarify what fintech actually is.  Fintech is short for financial technology and it is commonly used to conduct financial transactions. The industry rapidly incorporates new technology which has Read more…

By Melissa Rodriguez, 4 yearsMarch 9, 2021 ago
Global E-Commerce Online Presence Growth

4 Steps on How to Master Multiregional SEO

Do you want to become an expert in Multiregional SEO? As an SEO writer, it is important to know your target audience and the search terms they are using.  This is already a challenging task in your native language. Additionally, SEO techniques are even more difficult to implement when targeting Read more…

By Melissa Rodriguez, 4 yearsFebruary 18, 2021 ago
Latin America Market Online Presence Growth

4 Tips To Up Your Digital Strategy for Latino Marketing

The Latino community is considered to be a notable audience in the consumer market. Which is why it is crucial for businesses to shift their digital strategy to incorporate Latino marketing. Want to see how and why? Keep reading for our 4 tips to optimize your Latino marketing strategy and Read more…

By Melissa Rodriguez, 4 yearsJanuary 29, 2021 ago
Global E-Commerce Latin America Market

In The Know: LATAM E-Commerce Giant MercadoLibre

Surprisingly enough, Amazon is not the biggest online retailer in Latin America – it’s actually a company called MercadoLibre. Ok, we know what you’re thinking, who and what is MercadoLibre? In this article we will get into who MercadoLibre is and why they are so important in LATAM’s e-commerce. Understanding Read more…

By Melissa Rodriguez, 4 yearsJanuary 1, 2021 ago

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