When expanding your business to an international market, you will most likely get to a point where you will translate your existing content into the country’s language you are expanding to. However, while translation is a simple concept, it can be one of the trickier and more complicated strategies, and Read more…
Running a business is stressful enough without considering international expansion, so the advantages of doing business internationally really have to outweigh the cons for you to pull the trigger. In this article, we will give you some points on what the pros are so you can see if they outweigh Read more…
Any good marketer knows that an effective SEO strategy will increase website traffic. But what is the best way to target country-specific website traffic? Whether you choose to create localized SEO content or simply translate your website, it’s imperative to start with an international SEO strategy. And like ALL good Read more…
Are you ready to expand your business to foreign markets? New market entry can be a big risk, but an even bigger reward if done right. There are many steps and factors to consider when entering a new market so that you can minimize risk and maximize return. In this Read more…