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Latin America Market Mexico Market

5 Events Shaping the Economic Outlook of Latin America in 2019

If you have a vested interest in doing business in Latin America, it is crucial to stay up to date on the biggest events and trends that mark the region and shape consumer behavior, such as huge political shifts, infrastructure projects, cultural phenomena, and media trends. Read our predictions for 2019.

By Rebecca Dossantos, 3 years ago

Argentina Market Brazil Market Chile Market Colombia Market Latin America Market Mexico Market

A Marketer’s Handbook to Social Media Usage in Latin America

In the good ‘ole days before there were social media in Latin America, marketers would reach the average Latin American consumer through direct marketing alone. Take the U.S Department of Commerce, for example. The Trade Administration’s recommendations on marketing in Colombia are solely fueled by direct marketing via print, TV, Read more…

By Alejandra Carrasquilla, 3 years ago